Fila is a leading manufacturer of footwear and apparel for sport and leisure that has developed excellent brand recognition by marketing products with a high design and style content that are endorsed by professional athletes from around the world. 

 

Fila currently has an opportunity for a Social Media Specialist located in our New York Office. The position responsibilities include but are not limited to:

 

* Monitor and respond to day-to-day communications on social networks including Facebook, Twitter, MySpace, You Tube

* Establish relationships with key bloggers and strategize to build an online following of Fila customers

* Use social media sites to promote the brand in conjunction with current Marketing initiatives

* Research and provide recommendations to Marketing management of the latest social media platforms, tools and other services

* Maintain and track all social media network communication to provide feedback and data to Marketing management

* Responsible for developing and producing content (stories, imagery, video, etc) for Fila’s social network

* Be a key liaison between Fila’s social media agency of record and internal team to ensure social media communication is on consistent with brand goals/direction

* Manage partnerships with health and fitness bloggers who will become brand evangelists as well as develop and execute a schedule of supplemental on-line content for Fila’s social network to increase brand awareness on-line through each blogger’s network.

* Work within marketing on other initiatives as needed

 

Qualifications:

* Bachelors Degree in related field

* 1-3 years experience

* Excellent verbal and written communication skills

* Excellent organizational skills

* Sense of urgency to respond in a timely manner as established by the company

* Familiarity with Mac Operating Systems, Adobe CS and Final Cut Pro or similar platform for video creation

 

                                                                                                           

Fila USA, Inc. is an Equal Opportunity employer.  Please note candidates must meet qualification and provide salary requirement in order to be considered. Must be authorized to work in the United States.  No phone calls please. Job title must be specified in the subject line of email (hrjobs@fila.com).

 

Fila.com